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The cosmetics line began with twelve lipsticks sold at Barneys New York. Since then, NARS have created various multi-use beauty products.
Product shades carry provocative names like 'Orgasm', 'Deep Throat', and 'Sex Machine'. NARS 'Orgasm' blush is one of their most top-selling products, being Best of Sephora's Best Blush for 2006, 2007 and 2008.
In the United Kingdom, Nars products are sold in upmarket department stores such has Harvey Nichols and Selfridges and is a brand favorite of Madonna and Victoria Beckham.